Welcome to your new Manstore online shop!


The new online shop has been certified by the trademark owner and replaces maab.de. MAAB has become Premium24 GmbH. You can continue with your Login as the transition was made as an universal succession.

The Manstore team has made every effort to provide you with a superb shopping experience. In addition to an excellent design concept, we have attached great importance to user-friendliness. Our online shop is also now compatible with mobile devices, meaning that you can shop easily from your smartphone or tablet, wherever you are.

You’ll find the high-resolution images, new clear navigation and additional interesting content about new collections, cut shapes and fabrics inspiring and they’ll give you real added value about your favourite brand, Manstore.

We’ve also improved our filter options so that you can find the items you want quickly and easily. From now on, you can filter not only by colour and size in your chosen category, but also by material and cut shape. With just a few clicks you will receive a filtered selection of the desired articles.

Anyone familiar with our previous shop will search in vain for the categories “Underwear pre-order” or “Beachwear pre-order”. This category is now called Preview and will contain all the new ranges in our underwear and swimwear collections.

One little thing has also changed here: you can no longer pre-order merchandise. However, you now have the option of being reminded about the availability of your favourite range. You can leave a message or reserve a particular item in the comments field. We’ve made a number of improvements, including to our warehousing and delivery methods, and this means we can now process our merchandise even faster for dispatch, and you’ll be among the first to receive your underwear and swimwear in future.

If you have any questions or suggestions, Ms Bayer from our Customer Team will be happy to help. Her contact details are here.

We wish you happy shopping!

Your Manstore Team


BE YOURSELF, SHOW YOURSELF, BE WHO YOU WANT TO BE, EVERYTHING IS POSSIBLE!